Hospitality Consultants, Hotel Feasibility Study, Market Feasibility Study, Hotel Development, Hotel Experts
Jessica Junker, Owner, Hospitality Consultants, Hotel Feasibility Study, Market Feasibility Study, Hotel Development, Hotel Experts
Lisa Pennau, Owner, Hospitality Consultants, Hotel Feasibility Study, Market Feasibility Study, Hotel Development, Hotel Experts

Hotel Expert - Jessica Junker


Based in Little Chute, WI

Hometown: Boyd, WI

Call Me: 920-740-1647

Email Me: j.junker@coredistinctiongroup.com

Miss Junker offers more then 18 years of hospitality industry experience. From her beginning in the industry as a banquet server at a full-service hotel in downtown Green Bay, Wisconsin, to overseeing that very property as the manager in only a couple years.  Jessica moved on to work as a Director of Sales at a Residence Inn by Marriott, Area Director of Sales with Interstate Hotels, and Regional Director of Sales and Marketing with Pillar Hotels working on the Sales, Marketing and Revenue Management of anywhere between 15 and 52 hotels with every major and not so major brand in the country. After learning everything she felt she needed about running a hotel, she set her sites on what happens before a hotel is built and worked in many separate executive roles with-in an up and coming hotel franchise. Miss Junker offers hands on, expert knowledge in hotel operations, sales, marketing, training, contracting, development, construction, really all things hotels. She gained this knowledge from industry leaders like Marriott, Hilton, InterContinental Hotels Group, Choice Hotels, TMI Hospitality, Interstate Hotels, Pillar Hotels & Resorts, Cobblestone Hotels, Wyndham Hotels & Resorts, and many more.

Hospitality Consulting ServicesOur Strength is in our Difference

WHO WE ARE...


Core Distinction Group offers you hotel consultants with unmatched industry and market knowledge in the world of hotel market feasibility study reports and hotel consulting. Prior to working working with Core Distinction Group, our hotel expert team has gained hands on knowledge from industry leaders like Marriott, Hilton, WHG Companies, InterContinental Hotels Group, Choice Hotels, TMI Hospitality, Interstate Hotels,  Pillar Hotels & Resorts, Cobblestone Hotels, Wyndham Hotels & Resorts, and many more.  In addition to drawing knowledge from industry leading companies, our team has experience in markets with populations of less than 500 to markets with populations in the millions. Experience is key to having a true understanding of each unique project. Our team has the experience that you need when working on a hotel development project and the hotel feasibility study report to get the project done. 

Hotel Expert - Lisa Pennau


Based in Oshkosh, WI      

Hometown: Oshkosh, WI

Call Me: 920-808-0820

Email Me: l.pennau@coredistinctiongroup.com

Mrs. Pennau offers more than 25 years of hospitality industry experience. From her beginning in the industry as a rental car agent at the airport in Oshkosh, Wisconsin where she worked while completing her degrees in both hospitality management and sales & marketing at the local college.  Lisa moved on to work as a manager in training for Super 8 hotels in Wichita, Kansas and quickly was promoted to general manager of a Super 8 in Omaha, Nebraska.  She was recruited by Baymont to become a traveling manager and served several Midwest distressed properties until moving onto work for Hilton as a General Manager at a Hampton Inn Minnetonka, MN.  When that hotel sold, Lisa was promoted by the new owners to Regional Director of Operations for Pillar Hotels overseeing over 25+ hotels in the Midwest market both rural and metropolitan markets in the states of Minnesota, Wisconsin, Illinois, Iowa, North Dakota, and South Dakota.  During the 10 years as Regional Director of Operations Lisa oversaw multiple brands as well including: Choice, Hilton, Hyatt, IHG, and Marriott.  In her final year with Pillar she received the highest honor of Regional Director of the Year for highest performing hotels in all capacities including, revenue, operations, guest service score, turnover, etc.  At this point Lisa was approached by a colleague about an opportunity to work on the side of feasibility study work and started her own company in 2012.  Since 2012 she has learned much about work/life balance and has moved with her now husband of 5 years to Arizona.  Due to her attention to detail and vast knowledge of the industry today, Lisa’s business took off and she quickly identified she was in need of a partner so she could continue her quests for work/life balance.  In March of 2017 Lisa brought on a partner Jessica Junker and in March 2018 Lisa and her husband welcomed a healthy baby girl to their family. 

Hotel Feasibility Study Common Questions